Nina Kirst

Campaign Germany

Deputy Editor-in-Chief

Nina Kirst - Photo: Stefan Kirst
Photo: Stefan Kirst

Nina Kirst is deputy editor-in-chief at Campaign Germany, the industry medium for marketing, advertising and creative communication. She has been working at the intersection of creativity, media and technology for over 10 years and follows developments in the creative industry as a journalist. At Campaign Germany, she is largely responsible for the editorial direction. She was previously deputy editor-in-chief of the design magazine PAGE.

Programm

Apr29.

Young Talent vs. AI: How Young Creatives are Changing Agencies Today

Automated imagery, AI-generated claims, data-driven campaigns: Agencies work differently than they did just a few years ago. But what does this mean for young talent - are they becoming superfluous or more important than ever? Nina Kirst and Jonas Kratz talk straight about entering the agency world: what skills really count, how much tech savvy does talent need - and how does creativity succeed as a team effort between man and machine? Plus: Why now is a good time to join.

In cooperation with Campaign Germany.

Format: Interview

Stage: K2

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