Dara Sepehri

3STN.

CEO

Dara Sepehri - Photo: Darius Ramazani — Photo: Darius Ramazani

Dara Sepehri is a creative director, curator and CEO as well as an expert in communication, culture, brand and transformation. For more than 14 years, he has been developing spatial brand experiences for companies and institutions and is responsible for programs in which complex topics become publicly negotiable. After working in theater and film, he spent many years developing trade fair stands for Deutsche Telekom and shop designs for brands such as O2 and dm. At the center of his work is the conviction that space is always also a meeting place and that brands today are visions of the future and promises of orientation.

Sepehri runs the 3STN agency in Berlin, is chief curator of the FORM/FUTURE design conference, a board member of the German Design Day and represents the design industry in the K3D.

Programm

Apr28.

Back to Real Life? How Physical Places Are Renegotiated Between Digitality, Staging & Encounters

Gen Z has a clear need for real encounters - trends such as the "pudding with a fork" gatherings show how strongly the physical space is returning as a social stage. But what happens when communication, culture and community shift further into the digital realm? Does physical space have to keep up - or is that precisely why it is becoming more valuable? This discussion asks what functions places fulfil in the digital age, how atmosphere, belonging and trust are created and where digital formats reach their limits.

In focus: How physical and digital space interact - and what opportunities arise for the creative industries when experiences, formats and business models become "real" again.

16:00–16:45h

Dara Sepehri

3STN.

Programm

Back to Real Life? How Physical Places Are Renegotiated Between Digitality, Staging & Encounters

Format: Panel

Stage: Alabama Cinema