Program

Policy

Opening Egbert Rühl

Egbert Rühl

Policy

Impulse from Dr Carsten Brosda

Dr Carsten Brosda

Policy

Impulse from Gitta Connemann

Gitta Connemann

Policy

Impulse from Björn Böhning

Björn Böhning

Policy

Digital Greeting from Wolfram Weimer - Minister of State for Culture and the Media

Wolfram Weimer

Policy

Commerce, Creativity & AI: Why the Cultural & Creative Industries Need to Take a Stand Now

Prof Dieter Gorny

Policy

AI at C-level: Business Models in Transition

Larissa PohlRhys NoelkeProf Dieter Gornymore speakers will be announced soon

Markets & Capital

How AI Assistants Can Scale Your Business

Dominic von Proeck

Markets & Capital

AI can do a lot. But AI agents can do more.

Nina MatzatKatrin Krall

Markets & Capital

AI Becomes Infrastructure: How FUNKE Empowers Editorial Teams

Dr Paul Elvers

Markets & Capital

From Uncertainty to Growth: AI as a Lever for Solo Freelancers

Jenny Habermehl

Markets & Capital

From Workflow to Added Value: AI Models for Press, Advertising & Creators

Jenny HabermehlDr Paul ElversNina MatzatKatrin Krall

Policy

Digitally Grown Up: Why We Need to Know What Digitalisation Is – In Order to Change It

Wolf Lotter

Policy

Zoom out, Brain! What Creatives Already Feel About AI But Haven't Thought Through Yet

Boris Eldagsen

Wrap Up: What Are the Take-Aways After the First GCES Day?

Tamara Güçlü

Policy

From Politics to Capital: How Public Funds Leverage Private Creative Investments

Caroline Norbury

Policy

Decoding Political Influence: How Social Media is Redefining Political Communication

Maurice van gen Hassend

From Content to Community: Creator Economy Between Entrepreneurship & Democratic Responsibility

Fabian GrischkatMaurice van gen HassendPeter Hoffmann

Policy

Made in Europe: The Data Room as a Tailwind for AI & Creatives

Dr Florian HarmsMax HaarichMartin AndreeDr Nikolas Hill

Policy

The Creative Shift: Transformation, AI & Political Responsibility for the Creative Industries

Daniel KnöllJörn FreynickOlaf ZimmermannProf Lena Falkenhagen

Policy

AI Between Awakening and Fear: An Assessment of the Situation

Prof Nico Hofmann

Wrap-up: Where Do We Stand After Two Days of GCES?

Tamara Güçlü

Creative Futures

MAIA & CyberLÄND: How 3D Avatars Connect Community, Content & Business

Dr Frank Dürr

Creative Futures

Cross Innovation Made In Saxony

Christian RostClaudia MuntschickHenrike Terheyden

Creative Futures

blank spaces: The conference festival from Mönchengladbach

Clemens Brück

Creative Futures

Future Lab Germany: How Cities, AI & Creativity Open Up New Spaces

Dr Frank DürrKatharina PelkaProf Benjamin ZierockClemens BrückClaudia MuntschickHenrike TerheydenChristian Rost

Creative Futures

Cities as Sandboxes of the Future: Learning from "Test in Heidelberg"

Katharina PelkaProf Benjamin Zierock

Markets & Capital

Instructions for Decentralized Escalation: Underdog Expertise as a Driver for Innovation

Jakob Jochmann

Policy

Beyond Mediocrity: Creativity as a Responsibility in the Age of AI

Dr Dorothea Winter

Policy

AI & Ethics: Responsibility in the Digital Transformation

Eric BartolettiDr Dorothea WinterFlorian ScheibleMaike Scholz

Policy

Truth in the Feed: Journalism Between Platform Logic, AI & Education

Gregor SchmalzriedSvea EckertVera Bauer

Policy

AI, Creativity, Dependencies: What Geopolitics Means for the Industry

Prof Dr Daniel Mügge

Policy

Technological Developments & Their Impact on Creative Processes

Svetlana Jakel

Policy

Unsovereign! Europe's Approach to Art, Culture & Creativity

Matthias Hornschuh

Policy

AI, Copyright, Business: Who Owns Creativity in the New AI Age?

Michael DuderstädtDr Sebastian RengshausenAnne Kaisermore speakers will be announced soon

Markets & Capital

Reinventing Manufacturing Through XR-Based Skill Transfer and AI

Osamu Oji

Markets & Capital

Interactive Audio Formats: New Opportunities for Publishers, Games & Brands

Christian Mahnke

Impact

Business Value Meets Impact: Four AI Impulses & Joint Q&A

Said HaiderSophie DobrigkeitJudith AugustinClaudia S. FriedrichZamina AhmadLuise BarschTimo WietzkeNiki De Schryver

Impact

AI Can Do Everything – But for Whom?

Zamina Ahmad

Impact

Shaping Inclusion with AI: Social Added Value Meets Business Value

Claudia S. FriedrichTimo Wietzke

Impact

Social impact with AI: What companies learn from a case of affected person support

Said Haider

Impact

Women in Design – Where Are We Now? Gender Equality in the Creative Industries

Sophie DobrigkeitJudith Augustin

Impact

AI, Data & the Creative Economy: How Fashion Is Using Digital Tools to Drive Real-World Sustainability

Niki De Schryver

Policy

Impulse from Dr Peter Kurz

Dr Peter Kurz

Policy

Creativity as the Infrastructure of the Future

Dr Matthias RauchDr Bastian Lange

Markets & Capital

Bye-bye Car Park? How New Mobility is Making Our Cities More Liveable

Dr Anjes TjarksDr Kirsten MatheusFrank Hansen

Markets & Capital

Financing 4.0: AI, Digital Markets & New Monetization Strategies

Aissu DialloKerstin GoldMathis Nitschke

Creative Futures

Young Talent vs. AI: How Young Creatives are Changing Agencies Today

Nina KirstJonas Kratz

Anti-fascist Bouncy Castle

Frieder Bohaumilitzky

Creative Futures

Analogue Focused: The Best of the Bullet Journal® Method

Kerstin Schiemenz

Creative Futures

What Comes After the Prompt? – How AI Becomes Part of Your Team

Carena BarkowStefanie Bilen

Policy

From Bad Voice messages to Grandiose Visions of the Future: An AI-Powered Reflection on the Futures of the Cultural & Creative Industries

Lore KurtzTanja Schindler

Creative Futures

Decoding AI - Artificial intelligence in Content Production

Martin Schlösser

Creative Futures

When the Bridge Wobbles: Resilience Kit for Cross Innovation

Mira Kleinemore speakers will be announced soon

Creative Futures

Disruptive Product Innovations: Shaping Tomorrow with Design Futuring

Marc BehlauKathlen Jost

Anti-fascist Bouncy Castle

Frieder Bohaumilitzky

Policy

Creative Economic Policy: Shaping a New Narrative

Dr Bastian LangeDr Matthias RauchEkaterina TravkinaDr Peter Kurz

THE CREATIVE LÄND VR Portal with AI Avatar MAIA

Katja Schurr

The Rug Project – United Threads

Mona Steinhäußer

COLLIMBO. Collaborative Artistic Intelligence in Action. A Set of Cards.

Sandra FreygartenDr Lucia Rainer

CIRC&LOV circular lounge – Prototypes for Circular Furniture Design Made from Discarded Furniture

Ulrike Acker-ThomsenDaniel Weiss

Smart Hans

Max Haarich

Creative Futures

SHUGI – XR-Based Skill Transfer Platform for the Future of Manufacturing

Osamu Oji

Policy

Political Advocacy for the Self-employed: Facts Instead of Prejudices

Katharina Mandlinger

Creative Futures

Why AI Economies Need Cultural Legitimacy

Detlef Schwarte

Creative Futures

Beyond Traditional Payments: Blockchain Markets for Creatives Using the Example of worksheer

Kerstin Groh

Markets & Capital

AI Between Art & Capitalism

Prof Dr Friedrich von Borries

Creative Futures

AI in Event Marketing: Insights from Scientific Research

Prof Dr Oliver Lohmar

Creative Futures

People, not AI: Letting Our Unique Shining Proposition Shine

Griselda Welsing

Smart Hans

Max Haarich

Creative Futures

SHUGI – XR-Based Skill Transfer Platform for the Future of Manufacturing

Osamu Oji

THE CREATIVE LÄND VR Portal with AI Avatar MAIA

Katja Schurr

The Rug Project – United Threads

Mona Steinhäußer

COLLIMBO. Collaborative Artistic Intelligence in Action. A Set of Cards.

Sandra FreygartenDr Lucia Rainer

CIRC&LOV circular lounge – Prototypes for Circular Furniture Design Made from Discarded Furniture

Ulrike Acker-ThomsenDaniel Weiss

Creative Futures

Creative Collaboration with AI: Changing Roles, Processes & Learning Curves

Birgit Gebhardt

Creative Futures

Learn AI, Strengthen Creativity: International Study Programs at a Glance

Dr Ulrike Müller

Markets & Capital

Innovation Program for Business Models & Pioneering Solutions

Robin von HardenbergJoanna Szlauderbach

Creative Futures

AI in Gamification & Serious Games: From Prototyping to Rethinking Balancing

Dr Philipp Busch

Creative Futures

Curating AI: Design & Responsibility in Cultural Institutions

Marion MairDaniela VogelFelix Becker

Impact

IMPACT NOW - From Complaining to Doing

Marianne BullwinkelJudith AugustinSophie DobrigkeitPetra LammersMelanie Hölting-Eckert

Creative Futures

Future Collaboration: New Forms of Collaboration for a Complex World

Nina Mönich

Creative Futures

Back to Real Life? Why Gen Z is Rediscovering Physical Space

Dennis BajerMarvin BratkeDara Sepehri

Creative Futures

If You Only Optimize, You Lose – How Cross Innovation Determines Competitiveness

Robin BühlmannProf Dr Martin KielChristian WeyersDr Juliane KronenGeorg ReckhausInes Rainer

Creative Futures

Film Screening: Der Unternehmer das Dorf und die Künstler

Creative Futures

Urban Development: How Properties with Creative Uses Can Have an Urban Impact

Bettina SteindlDr Katja WolframmChristopher Weiß

Creative Futures

Scaffolding for Transcendence: The Future of Education in an AI Economy

Prof Christoph WeckerleProf Dr Simon Grand

Impact

Humor Can Change the World! Why Comedy Is One of the Most Effective Tools for Social Change

Laura Lo Zitomore speakers will be announced soon

Impact

Where Do We Draw the Vertical Line? Technology, Territory, and the Material Cost of Intelligence

David Odiase

Impact

Deceptively Real? Deepfakes, Democracy & the Power of Images

Eckart von HirschhausenBjörn StaschenKristin Siebert